I’d been collaborating with Tom on client work for a few months, when he decided it was time to rebrand his own business. Tom already had a logo; he designed it himself in Canva and it worked really well when he first started freelancing.

But after a while the DIY logo didn’t quite cut it any more. It was time to level up! What Tom needed was a new brand identity.

Right from the start Tom knew what he wanted but at the same gave me complete creative control. And he was a dream client to work with…not just saying that! Tom now has a set of logos, colours and fonts that he uses consistently in everything he does. Go check out Tom’s website to see how he does this.